Last week, we talked to Olivia Davis, the content strategist at Soulheart, who gave us a breakdown about how content strategy works. Today, we’ll look at an essential element of a successful content strategy — content calendars. A content calendar – marking down the dates for social media posts, blog posts, and other types of […]
4 Reasons Why Content Calendars Are Essential Read More »
Last week, we featured an interview with Josh Brown, Soulheart’s CEO and an expert in social media marketing. Today, we’ll focus on one of the most important aspects of all your social media posts. It’s telling the story of your brand. Social media provides a way for your audience to get to know you over
The #1 Key to Marketing Yourself on Social Media Read More »
Last week, we featured an interview with Kreig Durham, a developer at Soulheart. He gave us a brief introduction to what web development is and how it works. Development can be a bit of an enigma to those outside of the coding realm. Because of this, the most difficult part about development for web developers is
3 Things Web Developers Wish Their Clients Knew Read More »
Last week, we featured an interview with Jaeda Rohner, Soulheart’s lead designer. She gave us a brief introduction to the big ideas behind website design – what makes it work and what goes into creating a beautiful and functional website. One of the key themes in her interview is that there is more to design than
3 Ways that Website Design is more than Design Read More »
Last week, we featured an interview with Tim Jennings, Soulheart’s resident search engine optimization (SEO) master. He gave us a brief introduction to the big ideas behind SEO. Today, we’ll learn about how it all works and give you the first three steps to SEO success – defining your mission and finding the keywords that
Using Keywords to Further Your Mission Read More »
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at content strategy to understand why it’s an essential part of a successful company website and some tips on how to do it effectively. We sat down with Olivia Davis, the head of content strategy at
Content Strategy: The What + Why Behind Website Copy Read More »
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at social media marketing to understand its role in an effective web strategy. We sat down with Joshua Brown, who founded Soulheart in 2013 and used social media to grow its reach, to learn some more
Social Media Marketing: What it is + Why it Matters Read More »
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at web development to understand the role it plays in a successful company website. We sat down with Kreig Durham, a development lead at Soulheart, to learn some more about the work he does. What do
Web Development: What Developers do + Why it Makes a Difference Read More »
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at design to understand why it’s an essential part of a successful company website and some tips on how to do it effectively. We sat down with Jaeda Rohner, the lead designer at Soulheart, to learn
Design: The What + Why Behind Website Aesthetics Read More »
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at SEO to get a handle on some of the best ways to attract visitors to your website. We sat down with Tim “Church” Jennings, the head of SEO at Soulheart, to learn some more about the
SEO: The What + Why Behind Search Engine Optimization Read More »
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