Last week, we gave you 3 Steps to Find Your Audience on Social Media. This well, we’ll take a step back and look at social media strategy. With over 69% of U.S. adults on social media, an effective strategy for social media will show you how to use your channels to raise your conversion rate
3 Steps to Find Your Audience on Social Media
It can be overwhelming when you try to find your audience on social media. There are so many people on social media – how on Earth do you choose the right ones to tell about your product? In some ways, the answer’s pretty simple. The right ones to market to should be the ones who
The #1 Key to Marketing Yourself on Social Media
Last week, we featured an interview with Josh Brown, Soulheart’s CEO and an expert in social media marketing. Today, we’ll focus on one of the most important aspects of all your social media posts. It’s telling the story of your brand. Social media provides a way for your audience to get to know you over
Social Media Marketing: What it is + Why it Matters
As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at social media marketing to understand its role in an effective web strategy. We sat down with Joshua Brown, who founded Soulheart in 2013 and used social media to grow its reach, to learn some more
What Social Media Platforms Should You Be On?
There are so many social media sites these days that it is easy to become confused by which sites you should participate in for your business. It then also becomes overwhelming to think about what you should do on each site to stay active and be consistent. We often see businesses become so overwhelmed by
How To Host And Promote A Live Online Event
Hosting live online events is easier than ever with the advancements of technology and social media like Facebook Live, Instagram Live, and YouTube. Users are no longer tied to other platforms like USTREAM, Livestream, Justin.tv and other technologies used in the past. With the advancement of social media capabilities, you can do it right from