Social

An image of a woman working on her laptop representing Soulheart's blog titled Advance Your Career - Social Media Training For Digital Marketers
Social
Claudia Macdonald

Advance Your Career – Social Media Training For Digital Marketers

Why is social media training necessary? Social media training is a vital tool for professionals in the fast-paced world of digital marketing. It allows social media experts to stay updated on the latest marketing trends and strategies, fostering an environment of continuous learning and innovation. Continue reading to learn how to advance your career using

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An image of someone typing on a type writer representing Soulheart's blog titled Essential Digital Marketing Training For Content Creators.
Content Strategy
Claudia Macdonald

Essential Digital Marketing Training For Content Creators

Why do content creators need digital marketing training? Content creators need digital marketing training to effectively reach and engage their audiences and understand key areas like SEO, social media marketing, email marketing, and content distribution. If you’re a content creator who wants to grow as a professional, read this blog and join Soulheart Circle, an

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How to use social ads to improve your inbound marketing
Inbound Marketing
Emma Schenkel

How to use Social Ads to Improve your Inbound Marketing

Social ads are a powerful tool to improve your inbound marketing. These days, think of social media not as a forum for conversation and connection, but rather as one humongous database with customer information for every company imaginable. With social advertising targeting, you don’t have to wonder whether your ad will show up in front

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Paid Advertising
Emma Schenkel

7 Ways to Maximize Social Media with Limited Resources and Time

  When you’re a small business or non-profit organization, marketing dollars may be limited. It’s important to make every campaign count and every ad spend yield results.  Building your brand on social media platforms and engaging people with your unique message is a cost-effective way to grow your business. Using channels like Facebook, Instagram and

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Paid Advertising
Emma Schenkel

5 Ways Facebook Likes = Business Growth

As the world’s third most visited website, with a staggering 2.41 billion active users, it’s hard to imagine a world without Facebook. It’s more than a social media site. It’s a hub for news, a place to connect with friends, old and new, a marketplace for commerce, and a forum for the exchange of ideas

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Paid Advertising
Olivia Davis

7 Instagram Strategy Tips for Your Brand

Instagram is huge. One billion people access the platform each month. As a result, its functionality as a marketing tool is practically unrivaled. However, creating an Instagram strategy that works and profits your brand doesn’t come naturally. It takes practice, a keen eye for design and copy, and a willingness to dig in and experiment

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Marketing
Olivia Davis

Maximize Your Social Media Growth

In our 9 Practical Business Marketing Tips You Can Apply Today series, we’re giving you one quality marketing tip every day for two weeks and showing you how to apply it step-by-step. Today, we’ll talk about tip #4, maximizing your social media growth. What maximizes your social media growth? Think of social media growth as part of

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Paid Advertising
Olivia Davis

3 Things an Effective Social Media Strategy Includes

Last week, we gave you 3 Steps to Find Your Audience on Social Media. This well, we’ll take a step back and look at social media strategy. With over 69% of U.S. adults on social media, an effective strategy for social media will show you how to use your channels to raise your conversion rate

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Social
Olivia Davis

3 Steps to Find Your Audience on Social Media

It can be overwhelming when you try to find your audience on social media. There are so many people on social media – how on Earth do you choose the right ones to tell about your product? In some ways, the answer’s pretty simple. The right ones to market to should be the ones who

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Social
Olivia Davis

The #1 Key to Marketing Yourself on Social Media

Last week, we featured an interview with Josh Brown, Soulheart’s CEO and an expert in social media marketing. Today, we’ll focus on one of the most important aspects of all your social media posts. It’s telling the story of your brand. Social media provides a way for your audience to get to know you over

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