Last week, we talked about 4 Reasons Why Content Calendars Are Essential. Today, we’ll consider what goes into making a content calendar, and how you can do it so that it saves you time in the long run. It’s important to take a top-to-bottom approach when making a content calendar. Keep the main purpose and
3 Quick-Fix Design Mistakes
At Soulheart, we’re passionate about quality design. First impressions make all the difference – and creating a website that’s eye-catching and easy to use could be the difference between landing a great client and being passed over. We’ve noticed three common design mistakes that come up on the web often. What surprises us about them
How to Research The Best Keyword Strategy For Your Brand
Last week, we dug deep into the idea of Using Keywords to Further Your Mission. But we ended up on a bit of a cliffhanger – once you have your mission, you still have to create the right keyword strategy to make your vision a reality. The first step to finding a keyword strategy is
4 Reasons Why Content Calendars Are Essential
Last week, we talked to Olivia Davis, the content strategist at Soulheart, who gave us a breakdown about how content strategy works. Today, we’ll look at an essential element of a successful content strategy — content calendars. A content calendar – marking down the dates for social media posts, blog posts, and other types of
The #1 Key to Marketing Yourself on Social Media
Last week, we featured an interview with Josh Brown, Soulheart’s CEO and an expert in social media marketing. Today, we’ll focus on one of the most important aspects of all your social media posts. It’s telling the story of your brand. Social media provides a way for your audience to get to know you over
3 Things Web Developers Wish Their Clients Knew
Last week, we featured an interview with Kreig Durham, a developer at Soulheart. He gave us a brief introduction to what web development is and how it works. Development can be a bit of an enigma to those outside of the coding realm. Because of this, the most difficult part about development for a developer is