content

Inbound Content Marketing Aims to Educate the Reader
Content Strategy
Madison Lewis

Inbound Content Marketing Aims to Educate the Reader

If your written content doesn’t add value to readers’ lives, they probably won’t come back to check out your new stuff. How do you make sure your content is interesting to those who you’re trying to reach? Content Marketing Writing Tip: Aim to Educate In this post, our very own Soulheart Content Writer Madison talks

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Content Strategy
Olivia Davis

7 TIPS FOR AN EFFECTIVE EMAIL NEWSLETTER

An effective email newsletter is an essential part of creating a content strategy. An email newsletter is content delivered straight to a potential customer’s inbox directly from your brand. It can contain anything that your brand wants, but each newsletter should be created to increase the likelihood of an eventual sale while providing quality content. Today, we’ll

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Content Strategy
Olivia Davis

6 Steps to Creating a Content Strategy

Creating a content strategy shouldn’t induce a headache, but that doesn’t mean that it’s easy. An effective content strategy will show you how to align your content – social media posts, newsletters, blog posts, and otherwise – with your company vision. Today, we’ll guide you through the six-step process that Soulheart uses to generate and

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Content Strategy
Olivia Davis

Feature Quality Content

In our 9 Practical Business Marketing Tips You Can Apply Today series, we’re giving you one quality marketing tip every day for two weeks and showing you how to apply it step-by-step. Today, we’ll talk about tip #3, featuring quality content on your website. What makes up quality content? A quality article by itself doesn’t immediately make

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