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Soulheart Digital Marketing Blog

Get ready to win at digital marketing with strategies and ideas from the Soulheart Digital Marketing Blog.

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Image that says "Say hello to smart search. ChatGPTS's New Product Discovery Tool.

Say Hello to Smarter Search: ChatGPT’s New Product Discovery Tool Is a Game-Changer

At Soulheart, we’re always looking for tools that help mission-minded businesses and nonprofits work smarter, not harder. That’s why the latest update...

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A fully customizable lead gen tool the works!

Empathy That Converts: A Custom Lead Gen Tool That Inspires Action

What if your supporters could step into someone else’s life—just for a few minutes—and come away forever changed? That’s exactly what the...

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image of a woman deep in thought with gears forming next to her representing the benefits of using AI in marketing.

If You Aren’t Using AI in Marketing, You Will Be Left Behind

In today’s fast-paced digital world, integrating Artificial Intelligence (AI) into your marketing strategy is no longer optional—it’s essential. AI is revolutionizing how...

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Image if a young man with his hands on his head in frustration sitting in front of a laptop computer. The image represents why Soulheart left Google Analytics because of our frustrations with GA4 and moved to Fathom Analytics.

Why Soulheart Ditched Google Analytics for Fathom

At Soulheart, we’re all about pushing the boundaries of digital marketing while staying true to our mission of helping businesses and nonprofits...

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Image of people working out at a CrossFit gym representing an article about Webflow for CrossFit gyms. WebFlow is a no-code website builder and CrossFit gyms should use it for their website.

From WODs to Websites: Why Webflow Is Perfect for CrossFit Gyms

Webflow for CrossFit Gyms If you’re running a CrossFit gym and looking to boost your online presence, diving into the world of...

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Image of multiple devices with a web design on them representing a blog on Webflow Web Design.

Webflow Web Design: Build Beautiful Websites Without Coding

Webflow Website Design is a visual development platform that enables users to design, build, and launch responsive websites visually, without writing code,...
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Image a multiple digital devices with general web design features displayed representing a blog comparing Webflow vs WordPress.

WordPress vs. Webflow: Which CMS Should You Use for Your Website?

Webflow vs. WordPress is a comparison between two web development platforms, focusing on their ease of use, customization capabilities, pricing models, SEO...
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Image of Tim in colorado laughing.

My 10 Years at Soulheart: Growth, Impact, and What’s Next

10 Years At Soulheart Revisited Wow, 10 years at Soulheart—what a ride! I came in with a few years of nonprofit print...

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An image of a female holding a coffee cup while working on a blog for Soulheart's article on Blog Title Research

HubSpot’s Title Research [Cheat Sheet and Summary]

Title Research Already Done For You! Crafting the perfect blog title may not be as easy as you think. Find which words...
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March 2024 Google Algorithm Update Explained [Podcast]

In this episode of the Search Engine Optimization Tips and Tricks Podcast, Tim explains what the algorithm is doing and the two...
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An image of blocks that read Google representing Soulheart's blog titled Ranking #1 on Google for a High Volume Keyword in 1 Month

Ranking #1 on Google for a High Volume Keyword in 1 Month

In a month, our blog strategy helped a client go from being lost to ranking #1 on Google for a high-volume keyword....
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An image of a volunteer holding a box that says food aid representing Soulheart's blog titled ONE Email Campaign Raised Over $83K!

ONE Email Campaign Raised Over $83K!

A local food bank has an empty pantry that needed to be filled quickly. With one email campaign, donors filled up their...
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An image of a person on their laptop with a chart on the screen representing Soulheart's blog titled How We Transformed Dreamlee's Ad Spend into Revenue Growth

How We Transformed Dreamlee’s Ad Spend into Revenue Growth

How did we get better results for our client at less than half of their competitors' ad spend? Read our case study...
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Image of a crosswalk sign with a red hand telling people not to cross used in Soulheart's blog about whether or not you should us the disavow tool to disavow spammy backlinks.

Disavowing Links, Is It Worth The Risk?

Disavowing backlinks sparks debate in the SEO community. Discover our approach to handling spammy links and deciding whether to disavow them....
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An image of a red envelope against a yellow background representing Soulheart's blog titled Google's DMARC Update [Business Email Deliverability Impact]

Google’s DMARC Update [Business Email Deliverability Impact]

With Google's DMARC update, businesses must stay compliant or risk their emails going straight to their customer's spam folders!...
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