social media

Social
Olivia Davis

Social Media Marketing: What it is + Why it Matters

As a part of our new series 5 Essential Elements of a Successful Web Strategy, we’re going to look at social media marketing to understand its role in an effective web strategy. We sat down with Joshua Brown, who founded Soulheart in 2013 and used social media to grow its reach, to learn some more

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Business
Mailynne Calvin

What Social Media Platforms Should You Be On?

There are so many social media sites these days that it is easy to become confused by which sites you should participate in for your business. It then also becomes overwhelming to think about what you should do on each site to stay active and be consistent. We often see businesses become so overwhelmed by

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