SEO Tips & Tricks Podcast: ChatGPT Prompts For SEO (Part 1)

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Using AI to Boost Your Organic Growth: Unveiling My Favorite ChatGPT SEO Prompts

Hello and welcome back to the Search Engine Optimization Podcast with Tim Jennings, your go-to source for all things SEO! As the Head of SEO at Soulheart for almost a decade, Tim has been the driving force behind countless businesses and nonprofits achieving their goals using organic traffic from search engines like Google. 

In the podcast episode “ChatGPT Prompts For SEO Pt. 1,” Tim Jennings, explores the benefits of using AI tools like ChatGPT to enhance organic growth. Tim shares his favorite ChatGPT prompts for various aspects of search engine optimization (SEO) and offers valuable insights on leveraging AI-generated content effectively.

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Episode Transcript

Using AI to Boost Your Organic Growth: Unveiling My Favorite ChatGPT SEO Prompts

Hello and welcome back to another episode of the Search Engine Optimization Tips and Tricks Podcast with Tim Jennings. I am your host, Tim, and I am the head of SEO for Soulheart. For almost a decade now I have been helping businesses and nonprofits reach their goals using Search Engine Optimization. 

During my time running SEO campaigns for my clients, I have had to spend countless hours researching, writing, and optimizing content that ranks for organic search. I am happy to say that a lot of that time has been cut down drastically with the use of ChatGPT and other AI tools.

In today’s world of SEO, ChatGPT is almost a necessity if you want to scale your organic growth. It’s amazing how helpful it is to not only produce quick content but also improve your current content, perform tasks, and ultimately, save you a lot of time and effort. 

While having AI generated content is NOT bad in the eyes of Google and other search engines, an AI generated complete article is not going to be the focus of this series. Instead, I will be providing you with some of my favorite ChatGPT prompts for SEO. By the way, if you want my complete list of ChatGPT prompts then head over to and subscribe to my resource list. There you will get free resources that I don’t talk about on this podcast as well as other marketing help. 

In this series, I will break up the different areas of SEO that you can use ChatGPT to improve your organic growth and in those episodes, I will give you some of my favorite ChatGPT prompts. 

Content Generation Prompts For ChatGPT

For today’s episode in my ChatGPT Prompts for SEO series, I want to start by looking at prompts you can use for content generation or topic building. When it comes to SEO, there is a pretty fiery debate about what is more important: content or backlinks. Truth be told, it is both! You won’t get high-quality backlinks without high-quality content. And while just producing high-quality content will get you some quick SEO wins in a non-competitive niche, as soon as there is any sort of competition, links are going to be needed to set you apart as the experts in the eyes of Google and other search engines.  

Therefore, generating content or finding new topics to write about and build upon is a must do. Since it is so important, I decided to start with that!

Using ChatGPT To Find Frequently Asked Questions

One of the most effective strategies to boost your website’s search engine optimization (SEO) is to leverage ChatGPT to find frequently asked questions (FAQs) related to your topic. By doing so, you can unlock a wealth of benefits that go beyond simply implementing an FAQ section on your page.

When you use ChatGPT to discover FAQs, you tap into a vast database of information and user queries. This enables you to identify common questions that your target audience may have about your topic. Once you have compiled a list of these FAQs, you can begin to transform them into valuable content assets that serve multiple purposes.

Firstly, implementing an FAQ section on your webpage helps enhance user experience by providing concise and relevant answers to commonly asked questions. This can alleviate user concerns, address doubts, and make your website more user-friendly, ultimately improving engagement and conversion rates.

Moreover, ChatGPT can be a valuable guide in generating new content. Each FAQ question you extract can serve as a springboard for developing in-depth articles or blog posts. By treating each question as a unique topic, you can create comprehensive and informative content that delves deeper into the subject matter. This approach not only provides additional value to your audience but also increases your website’s authority and expertise in the eyes of search engines.

Expanding on the FAQ answers is crucial in producing specific and comprehensive content. Instead of merely providing brief responses, aim to offer detailed explanations, practical examples, step-by-step guides, or even visual aids such as infographics or videos. By going the extra mile to deliver high-quality content that goes beyond what is readily available elsewhere, you establish your website as a reliable and valuable resource. This, in turn, increases the likelihood of other reputable websites and online platforms linking to your content, further enhancing your SEO efforts.

Remember, the key to success lies in creating unique, informative, and engaging content that distinguishes you from the competition. By utilizing ChatGPT to identify FAQs and leveraging those questions as a foundation for developing specific content, you can position yourself as an authority in your niche, attract organic traffic, and ultimately improve your website’s search engine rankings.

ChatGPT Prompt: What are some frequently asked questions about [TOPIC]?

Find Popular Topics With ChatGPT

In addition to using ChatGPT to uncover FAQs, another valuable application is leveraging it to identify popular topics within your niche. While you might initially think that focusing on popular topics is futile due to the abundance of existing content on the internet, I would argue that it is still essential to ensure you cover those subjects as well. Allow me to explain why.

Even though numerous sources may have already covered popular topics, it’s important to remember that each piece of content carries its unique perspective, insights, and style. By creating your take on a popular subject, you have an opportunity to provide a fresh perspective, offer additional information, present unique examples, or address the topic in a way that resonates with your specific target audience.

Furthermore, with the advancement of AI tools integrated into search engines like Google and Bing, complete topic coverage and the use of low search volume keywords have become increasingly important. These AI-powered tools strive to deliver the most relevant and comprehensive results to users, which means that covering a topic thoroughly can increase your chances of ranking higher in search engine results pages (SERPs).

By utilizing ChatGPT, you can explore popular topics in your niche and gain insights into what aspects or subtopics within those subjects are currently in demand. This can help you identify knowledge gaps or unique angles that haven’t been extensively covered yet. You can then leverage this information to produce outstanding content that stands out from the competition.

Remember, producing great content goes hand in hand with targeting popular topics. While the existing information on a particular subject may seem overwhelming, your goal should be to provide value in the form of comprehensive, well-researched, and engaging content. This approach establishes your credibility, builds trust with your audience, and increases the likelihood of attracting organic traffic and valuable backlinks.

Sure, the topic of AI tools implemented by search engines is a fascinating one, but for now, it’s essential to focus on finding popular topics and delivering exceptional content. By consistently identifying and addressing trending subjects within your niche, you can position yourself as a reputable source and improve your website’s visibility and authority in search engine rankings.

ChatGPT Prompt: What are popular topics written about for [TOPIC]?

Content Briefs Powered By ChatGPT

Now that we have covered a couple of different ways that you can find new topics to generate content about, let’s delve into how ChatGPT can help you produce that content in a way that will delight your audience! To accomplish this, we will utilize ChatGPT to generate a content brief, which will serve as a comprehensive guide for crafting your content.

As outlined by Best Writing, a content brief is a collection of guidelines, requirements, and essential information that you provide to guide the writer. The purpose of a content brief is to supply sufficient editorial direction for creating content and establish clear expectations regarding content quality.

By employing a content brief, you gain substantial value as it enables you or your writers to focus precisely on content that will resonate and convert with your specific targeted audience. The content brief acts as a roadmap, ensuring that the resulting content aligns with your brand’s voice, style, and objectives. This focused approach enhances your efficiency, saving valuable time and resources, while yielding a significantly higher return on investment (ROI) for your content endeavors.

Now, let’s explore the key components that make up an effective content brief:

  1. Audience Analysis: Begin by identifying your target audience and understanding their demographics, preferences, needs, and pain points. This knowledge will shape the tone, language, and content structure.
  2. Content Objective: Clearly define the purpose of the content. Are you aiming to inform, educate, entertain, or persuade your audience? Establishing a concise content objective ensures that the content aligns with your desired outcome.
  3. Topic and Keywords: Specify the main topic or theme that the content should revolve around. Additionally, provide relevant keywords or key phrases that should be incorporated naturally within the content for search engine optimization (SEO) purposes.
  4. Content Format and Structure: Determine the desired format of the content, such as a blog post, article, infographic, or video script. Define the expected structure, including headings, subheadings, and any specific sections to be included.
  5. Voice and Tone: Describe the desired voice and tone for the content. Should it be formal, informal, conversational, authoritative, or friendly? Provide examples or guidelines to help the writer understand the desired style.
  6. Style Guide and Brand Guidelines: If applicable, provide a style guide or brand guidelines to maintain consistency with your brand’s visual identity, language usage, and overall messaging.
  7. Content Length and Delivery: Specify the desired word count or duration for the content. Also, indicate the preferred delivery method, such as a Google document, PDF, or HTML file.
  8. Additional Resources: Include any reference materials, research findings, or sources that should be consulted during the content creation process.
  9. Deadline and Revision Process: Clearly communicate the deadline for the content submission. Outline the revision process, including the number of allowed revisions and the method of feedback communication.

By diligently preparing a comprehensive content brief using ChatGPT, you can empower yourself or your writers to create content that is highly targeted, engaging, and aligned with your audience’s expectations. With clear guidelines and a focused approach, you maximize the efficiency of your content creation process, ultimately driving greater success and ROI for your content marketing endeavors.

ChatGPT Prompt: Create a content brief for an article about [TOPIC] (or an article titled [TITLE])

Get More ChatGPT Prompts

So, as you can see, leveraging AI tools like ChatGPT can be a game-changer for business owners, marketing managers, and anyone interested in digital marketing. The use of ChatGPT prompts can significantly boost your organic growth and streamline your SEO efforts.

If you’re looking to access a FREE list of ChatGPT prompts specifically designed for SEO, I encourage you to visit By subscribing to the resource list, you’ll gain free access to valuable marketing help and resources that go beyond what’s covered in this podcast.

Using ChatGPT, you can tap into its power to find frequently asked questions related to your topic. This strategy allows you to provide concise and relevant answers, enhance user experience, and position your website as a reliable resource. Furthermore, by utilizing ChatGPT to uncover popular topics within your niche, you can offer fresh perspectives and comprehensive coverage that distinguishes your content from the competition.

But it doesn’t stop there. ChatGPT can also help you generate content briefs, providing you with a comprehensive guide to crafting exceptional content that resonates with your audience. By defining your target audience, content objectives, keywords, and desired format, you can streamline your content creation process and ensure a higher return on investment.

Don’t miss out on the opportunity to take your SEO efforts to the next level with ChatGPT. Visit today to access a wealth of free resources and discover how AI-powered prompts can revolutionize your organic growth!

Now get to work and have a great day!

Episode Resources

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Post by

Timothy Jennings

Timothy Jennings

Tim is Soulheart's resident SEO expert as well as our Chief Happiness Officer. He has been doing Search Engine Optimization for almost a decade. He loves the competition aspect of SEO and is always staying on top of the latest trends. He's passionate about helping organizations grow by improving their chances of being found by their target audience.
Timothy Jennings
Post by

Timothy Jennings

Tim is Soulheart's resident SEO expert as well as our Chief Happiness Officer. He has been doing Search Engine Optimization for almost a decade. He loves the competition aspect of SEO and is always staying on top of the latest trends. He's passionate about helping organizations grow by improving their chances of being found by their target audience.

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